Culture / May 7, 2025 / DesignFan Editorial
Design 8090: The Middle Generation
A video-led editorial series following China’s 80s and 90s design generation.
Design 8090 follows Chinese designers born in the 1980s and 1990s, a generation working between business reality, personal memory and local cultural references.
The series uses interviews, studio visits and project stories to look beyond quick labels. It is interested in how designers think, how they build practices and how projects become part of a wider cultural conversation.
For international readers, the series offers a direct view into contemporary Chinese design through the people making the work.