DesignFan

Club / China

Orient Golf Story Experience Centre

Kaishan Design Consulting

A material-led brand experience for Orient Golf Story, where long perspectives, green stone, pale surfaces and controlled light create a calm sequence for reception, display and conversation.

Design Studio

Kaishan Design Consulting

Project Type

Club / Commercial Interior / Brand Experience

Project Reading / Orient Golf Story

Project Overview

A sequence of thresholds turns a golf brand environment into an unhurried experience: arrival, orientation, display and a slower setting for exchange.

How the design responds

A Calm Arrival

The entrance avoids a dense retail expression. Pale surfaces, deep green stone and an open reception counter give the brand an immediate sense of composure, while a lighted display wall draws visitors into the route.

Material as Identity

Green stone recurs across counters, plinths and tables, pairing with mineral-white planes and darker ceilings. The palette gives the space a consistent material signature without turning it into a conventional sample room.

Perspective and Pause

Long sightlines, framed openings and skylit moments stretch the visit through the centre. Seating, display and consultation areas are placed as pauses along that route, supporting a brand encounter as much as a functional reception.

Project Facts

Design

Guo Kunzhong / Kaishan Design Consulting

Client

Orient Golf Story

Type

Club / Brand Experience

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