
Showroom / Guangzhou
XIOLIFT Floating Cube Showroom
+- thinktank
A modular elevator showroom where +- thinktank uses a suspended cube, translucent structure and raised interior curves to translate lift technology into spatial experience.
Location
Guangzhou, China
Design Studio
+- thinktank
Lead Designer
Hu Yan
Category
Showroom / Industrial / Commercial Space
Project Introduction
Reading the work.
A modular elevator showroom where +- thinktank uses a suspended cube, translucent structure and raised interior curves to translate lift technology into spatial experience.
Design Concept
The project is read through its programme, spatial rhythm and the way the design turns a commercial brief into a clear experience.
Spatial Experience
The gallery focuses on proportion, light, circulation and the moments where the space meets daily use.
Text by DesignFan Editorial.
01 / Project Note
The facade uses lift-shaft-scale light steel modules to make the building system part of the brand story.
02 / Project Note
A suspended five-metre cube and orange light gradient turn industrial assembly into a strong public image.
03 / Project Note
Raised curved surfaces connect the hall, theatre, product core and negotiation areas into one continuous route.






